Phoenix, Arizona – September 27, 2017 SVN Desert Commercial Advisors in Phoenix were one of a hundred or so SVN brokerages across the country that attended the 2017 National Conference last week at the Hyatt Regency in downtown Phoenix.  Corporate brought in chief principals and influences from corporate, including, President and CEO, Kevin Maggiacomo and Chief Operating Officer, Diane Danielson.  SVN was ranked #6 in the LIPSEY’s Top 25 Brands of the most recognizable commercial real estate firms in the nation this year; marking consecutive top rankings year after year.

The conference brought in over 120 attendees to this year’s conference.  COO, Danielson expressed how important the SVN employment brand is among the top leaders in the industry and addressed some overall operational plans and preparation and awareness of cyber-security for the brokerage firms.

SVN Desert Commercial Advisors is the largest SVN brokerage in the State of Arizona.  Managing Director, Perry Laufenberg stated, “It was great to welcome the top Managing Directors from around the country to Phoenix and show them the exciting things that are happening in our market and at our local office.”  Prior to the conference, dozens of managing director’s got together for some team building and a friendly visit to the new SVN Phoenix office.

One of the panel speakers, Managing Director Mike Gallegos from Imbrie Realty in Portland, Oregon spoke to the attendees about “Getting Advisors to the next level.”  Gallegos has been instrumental in additional advisor training for other offices. “We accomplished our original goals as a company by a gritty, boot-strap style approach based on hard work,” said Gallegos.  He continued to express, “Now our next phase of growth requires even more focus and dedication to mastering our craft and elevating our presence.”

The SVN® Core Covenants are what every brokerage firm is committed to. Not only does the entire organization create amazing value with clients, colleagues, and community, it personifies the values and culture that differentiates SVN from the competition.  SVN Desert Commercial Advisors was ranked #2 in AZ Big Media’s Ranking Arizona magazine for the “Best Workplace Culture” in the State of Arizona. As a globally recognized commercial real estate brand united by a shared vision, real estate advisors have been given all the tools they need to grow.  Gayle Kahn Belcher, CCIM, CPM from SVN, Kahn Properties in Birmingham, Alabama expressed, “The Managing Directors meeting in Phoenix has provided us with a plethora of tools to take back to Birmingham to help our advisors prosper.”  Laufenberg added that the tools provided during the conference will improve efficiency and help all the advisors across the country earn more money.

Under the direction of President and CEO, Maggiacomo was recognized in 2016 as a “Best Boss” in the CRE industry for promoting industry-wide diversity in commercial real estate. He was recognized as an inspirational and innovative CRE leader who exhibits ambition, financial prowess and people skills while leading by example.  “Think big – Aim High” was the conference theme as Managing Directors sat in the room listening attentively on how they could increase productivity by using the tools and best practices designed for SVN®.  What does it take to operate your own million-dollar franchise? What tools will you take with you to increase production and close transactions?  Bold Moves & Commitment!

Perry Laufenberg said, “As a member of the SVN | Elite Training Program, I will be taking those tools and compounding them with intensive training to directly benefit the advisors in the SVN Desert Commercial Advisors office.”

Maggiacomo once stated, “Advisors come for the tools, but stay for the culture.”

The managing director conference is just one of many conferences held by SVN® throughout the year.  When you couple best practices, tools, and culturally sound environment based on teamwork, SVN has built a platform where everyone wins! So remember, at SVN, they “Think Big & Aim High!


SVN | Desert Commercial Advisors is a full-service commercial real estate services firm providing comprehensive expertise in investment brokerage, leasing, landlord/tenant representation, analysis/valuation and market research. We specialize in multifamily, retail, office, medical/dental, and restaurant property types. Visit our website at for more information.


Media Contact: Melissa Swader